Spotify built its core business model around Subscribers who wanted a better experience and selection when listening to music. Now they are becoming all things audio (podcasts, etc.), which is why we dig into the… Read More »Business Model Innovation – Spotify Audio Ads
Video is becoming more and more prominent as a communications method on the Internet. Cottage industry YouTubers, Instagrammers, and TikTokers have become celebrities in niche industries on the back of their video content. Many YouTube… Read More »Video Ads Business Model
In an earlier post we asked, is social commerce the next eCommerce? The answer is probably and potentially a resounding yes. Social commerce is not social media, it is the next iteration of the eCommerce market… Read More »Social Commerce Business Model Canvas
Podcasting – what was a ‘niche pursuit‘ several years ago is becoming Big Business. If you are either running – or thinking about running – a podcast, there is money to be made. But the… Read More »Podcast Business Model
Did digital kill the audio star? Maybe. Could micropayments help musicians find more viable revenue streams in the future? Definitely. But we will need some Vision in relation to the Business Model in order to… Read More »Digital Music Business Model
Make social media more social! Phase 1 was MySpace. Phase 2 was Facebook. Now we are entering Phase 3, where the structure of social media as we know it is set to change. A set… Read More »Business Model Trends – Social Apps 3.0
Streaming music is big business. Long removed from the days of the (compact) disc and the iPod, today’s streaming services enable a cloud-based, listen-wherever-you-are experience. Spotify leads the way in the category among giants, that’s… Read More »Business Model Canvas – Spotify
Writing to Win Customers In the world where ‘AI’ and the likes of GPT-4, etc. are capable of creating well-written content in mere seconds, you would think that the job of “the writer” is history.… Read More »Copywriting & Ghostwriting
Where can we build community networks? “Join the Slack … Subreddit … Discord” These types of messages are everywhere now as ‘community networks’ have exploded during the pandemic years. The need for community as both… Read More »New Tech: Community Networks
Unbundle. Rebundle. Remake the media business model via bundling. As trust in the mainstream media (MSM) continues to decline, new business models are emerging in the media space as the race to reform and innovate… Read More »Business Model Innovation – Future Media Bundle