Imagine you were an emerging retail brand in a hot consumer category. Would you rather have your product placed in the primo retail space at a high-traffic store – or – would you rather have… Read More »Analytics – Is Top SEO Positioning the New Prime Retail Space?
How much do Fintechs pay to acquire customers? The answer is “depends” … let’s look at the perceived factors that affect Customer Acquisition Cost (CAC) for digital banks+ . And why that number remains so… Read More »Analytics: Fintech Customer Acquisition Cost
Customer Acquisition Costs (CAC) are arguably the most important dimensions of the retail business model. Without a solid grasp on them, most are doomed to fail. eCommerce and Retail business models have already been under… Read More »Analytics: eCommerce Customer Acquisition Cost
One of the Categories for Business Model Analytics is Behavioural. It fits into the thesis around CLV (Customer Lifetime Value), whereby the behaviours of the most loyal and highest-spending customers are identified and extrapolated into… Read More »Business Model Analytics – Behavioural
One of the Categories for Business Model Analytics is Channels. It fits into the thesis around CLV (Customer Lifetime Value), whereby the best marketing Channels are identified to optimize CAC vs. LTV. Contextualizing Channel Analytics… Read More »Business Model Analytics – Channels
One of the Categories for Business Model Analytics is Retention. It fits into the thesis around LTV/CLV (Customer Lifetime Value), whereby New Customers who become Repeat Customers will drive the majority of sales into the… Read More »Business Model Analytics – Retention
Predictive Analytics is a red hot area that touches on Statistics and Data Science, with a touch of human intuition. From a Business Modelling perspective, Predictive Analytics can add more precision and scale to the… Read More »Predictive Analytics
Business Model + Analytics. We hear lots about business models (especially on this site!) and lots about analytics in the business world. But what do Business Model Analytics themselves look like? The frequently discussed Business… Read More »Business Model Analytics
The restaurant business didn’t fare too badly in 2022 – it was a bounceback year in many ways. What’s in store for 2023 and beyond for the restaurant industry? Demand for Dine In Returns In… Read More »Restaurant Business Model – 2023 Outlook
‘Retail is detail’ they say. Nowadays, the level of detail for retail businesses is staggering given the mix between physical and digital channels. Omnichannel (bricks & mortar, eCommerce, etc. ) is the buzzword de jour… Read More »Retail Business Model – 2023 Outlook